The New Stuff

blog

Indie Musician Tips: Blog to Maintain a Loyal Fanbase


I mentioned 2 days ago how Jason Mraz captivated me thru his blog before his music. (update: he deactivated it after his breakup with TP.wtf). A friend of mine recommended his site two years ago and since then, I’ve been a follower of his blog…and about a month’s time of reading his stuff, I started liking his music. Before that, I wasn’t such a die-hard fan of his music and his greatness. For me, he was just another happy-dappy musician with a guitar. But when I started reading his blog, I was amazed by his experiences, his struggles as an artist, his attempts to have a laid-back lifestyle, his fun experiences while on tour, his erratic sleeping patterns, and even his love for arcade games.

Reading a blog of someone famous creates a kind of intimacy to the readers—it makes us feel like we know something important about the artist that not most people know. This makes us interested in the artist’s music and we start to develop a feeling of ownership-that we have more right to appreciate his music because we know more about him.

If you are a musician, it would greatly help you build a solid fanbase if you broadcast your life and philosophies online. Do not simply update your blog with the schedule of your gigs or your latest album, write something personal to slowly build a connection to your fans and would-be fans. Blogging is a great strategy to gain more fans and you should utilize it now before it gets overused. Good Luck!;-)

_______________________________________________________________________

Unified Manufacturing is an L.A. -based one-stop-shop that offers very affordable CD/DVD/USB replication, custom printing, promotional products, warehousing and fulfillment and many more. If you need an Instant Quote on a project and you want FREE SHIPPING, simply CLICK HERE.

Share

Recently Published

»

Packaging of the Week: Gloriosa Rotonda Vinyl Sleeve

Designer: Brosmind Project Type: Produced, Commercial Work Location: ...

»

CD Packaging of the Week: Celer, Opitope (Spekk)

Artist 1-4: Opitope; 5-10: Celer Title 1-4: “Physis”; 5-10: ...

»

Should You DIY or Hire a PR Company for Your Music?

You can be the greatest musician ever born but if you have no good ...

»

Music Packaging of the Week: Big Cosmos – Illuminance USB

You might expect to get a CD or a vinyl for a box this big but this ...

»

The Music Marketing Trends You Should Try This Year

It’s not easy to be an indie musician today. You have to do ...

Queen CD packaging orb
»

8 Reasons Why It’s Time You Release Music in USB

Many musicians, from Bob Marley to Lady Gaga, have released albums in ...

Girls Generation CD packaging tin can
»

8 K-pop Albums with the Prettiest CD Packaging

The Koreans are really good at marketing their stuff and we should ...

»

10 Impractical But Totally Pretty Blu-ray Box Sets and Packaging

Sometimes, we just want to throw away money on special edition blu ...

»

5 Tips on Conceptualizing Your CD Packaging

It isn’t as easy as finding a good image for your CD artwork, ...

Read previous post:
anti piracy slogan
Music Industry: Why Stealing Sucks (PSA Video)

Here is a playful approach of U.S. indie label trade group A2IM in convincing people to pay the musicians for...

Close