The New Stuff

Creative DVD Packaging – Is it Really Worth Your Hard Earned Dollars?


I know your pockets are already suffering due to all the money you spent in making your film. You paid the cast, the set, the lights, the equipment. You fed everyone with decent meals. You hired a good scorer,a good editor, a good cinematographer. After you’re done making the actual film, of course you have to promote it. Promotion is time-consuming and expensive. You send your film to festivals which solicit money from you.

And now you’re broke as a spoke you can’t even buy coke. Well, whoever said making a film is easy- or cheap?

So now you’re about to make DVD copies of your film so you can somehow earn back the money you’ve “lost. You need the money to make more films. But since you’re so broke, you do not want to spend a thousand bucks more. You already made a good movie and people will buy your movie because they like the content and not because of it’s cutesy DVD packaging, right?

Hmm…not all the time.

Now that everything can be downloaded, now that the economy is harsh, now that there are bazillions of indie films from all over the world, a creative DVD packaging is not just an option, it is a MUST! I myself wouldn’t buy anything that I can get for free(download from internet, borrow from friends) except maybe if I know the artist personally or the packaging is really kick-ass.

I hear you. You just don’t wanna lose (spend) even a single dollar more.

Well, if you’ve spent that much and you want to recoup your hard earned cash, you have to be willing to spend a little more on your DVD packaging. Because this ‘little more’ could possibly give you the dollars that you’re aiming for-and even more! It just doesn’t make sense that you’re so into getting big sales but you’re not willing to invest in a catchy DVD packaging.  Of all the things you have to spend on, the packaging of the product should at the top of your list.

Why?

Well, If you have a well thought-out DVD packaging, people who see it online or in video stores would likely check it out. Those who have no specific movies in mind and who are just browsing for good movies might even consider taking your DVD to the counter because you have a catchy DVD artwork.

And not only that! By having a creative DVD packaging, you give the press more stuff to talk about. Of course they want something new, something unique, something intriguing, or even scandalous. They won’t review boring stuff unless, maybe, if you pay them. But you won’t because you’re broke.

If you won’t pay good attention to your DVD packaging, I’m telling you: You’ll lose a great marketing opportunity.

__________________________________________________________________

Unified Manufacturing is an L.A. -based one-stop-shop that offers very affordable CD/DVD/USB replication, custom printing, promotional products, warehousing and fulfillment and many more. If you need an Instant Quote on a project and you want FREE SHIPPING, simply CLICK HERE.

Share

Recently Published

»

CD Packaging of the Week: Chang and Lee

We love the look of this street, grunge, trashy pop CD packaging. ...

»

Reasons Why Millennials Love the Vinyl

[Written by Ben Schultz, is an award-winning journalist and music ...

david bowie ziggy stardust
»

Best of the Best: Our Top Advice Articles for Indie Musicians

Hi folks! What have you been up to? Aside from the usual busyness of ...

»

NEON VINYL RECORDS

We’ve features some of the most creative vinyl records here on ...

vinyl box set: back to the future soundtrack
»

Back To The Future Trilogy Soundtrack Vinyl Box Set

A classic film such as the BACK TO THE FUTURE TRILOGY deserves ...

Kiss band marketing
»

Tips for Choosing the Perfect Band Name and Why You Should Copyright It

Who would have thought that finding the perfect band name could be a ...

»

Meet The Dodds Sisters, Queens of CD Package Design

Shauna and Sarah Dodds, the creatively inclined badass sisters from ...

creative CD packaging design by
»

Album Releases That Took Music Packaging to a Whole New Level

Now that everyone prefers to download their music, creative releases ...

»

Gremlins Soundtrack Vinyl

Everyone knows the rules: Don’t get ’em wet. Don’t ...

Read previous post:
CD Packaging of the Week: MVSICA

Designed by Sawdust, United Kingdom. Here's another CD packaging we can add to our highly entertaining albums list. This limited...

Close